Businesses have witnessed the growth of 300% in their sales pipelines after adopting Salesforce CRM. One can imagine the level of efficiency that this cloud-based platform brings to businesses.
Salesforce is known for its innovative and future-centric working approach. Among all, its approach to introducing Salesforce mobile apps has revolutionized the world.
According to a survey by Frost & Sullivan, a business that has adopted Salesforce, they have experienced 34% of improvement in business efficiency. Many businesses from different industry verticals are implementing Salesforce mobile app development practices so that their business could grow at an exponential pace and deliver productive outputs.
One of the most amazing things about Salesforce mobile application development is that you can very easily manage most of the CRM needs without much hassle.
Mobile CRM is in high demand because it offers such exciting features and functionalities which even the desktop version of CRM couldn’t provide to the users.
With the help of Salesforce consulting services, businesses can leverage Salesforce mobile app development to its fullest.
In this post, we will discuss all the necessary points related to Salesforce mobile app development services such as benefits, importance, cost of development, tools & technologies, and many other factors.
Benefits of Salesforce Mobile Applications
Before you hire a Salesforce app development company, make sure you are aware of all the benefits, features, costs, and other necessary details that will help you at the time of Salesforce implementation services.
In general, Salesforce mobile app development comes with fantastic features such as customer 360, high-performance output, Einstein Analytics, sturdy security, and lead generation. All the advanced features and functionalities that you receive through Salesforce mobile application development will bring productive management ability to you for your CRM platform.
Here are the top benefits of Salesforce Mobile Apps:
Easy Data Accessibility – For a business and teams, it is very essential to have easy access to all the required data, and with Salesforce mobile apps, accessibility to information becomes very easy.
It will improve the efficiency of the sales process as teams can avail all the required information at their fingertips.
Now your sales teams do not have to visit the office forever. They can collect or import information through mobile apps. The Salesforce apps also help in cutting the redundant process & help businesses in saving ample time and money.
Personalized Sales Pitch – Another importance of the Salesforce mobile application is that it makes your Salesforce database readily accessible to the sales team anytime and from anywhere. It would be really helpful for the sales and other teams in the business to gain access to all the stored information in a centralized manner.
It helps save their time, and the teams can make use of the information to pitch customers and prospects in a more personalized manner. The personalized sales pitch enables businesses to attract more qualified leads into the funnel. Henceforth, it improved the overall success of your organization.
Superior Functionalities – One of the best parts of the Salesforce mobile apps is their easy to integrate functionality with the other apps and legacy systems. The feature of easy Salesforce app integration brings additional benefits to the organizations.
The integration of Salesforce mobile apps with other systems and apps make the sales team accelerate the sales process. The sales team can instantly get customers’ signatures at the time of making a new agreement.
Hire Salesforce mobile app development company for better results. With proper Salesforce mobile app development services, they can streamline their day to day tasks such as scanning barcodes to take photos, accessing the interaction history of any customer, and many more.
Enhance Information Accuracy
The accuracy of information is as pivotal as any other factor in executing a business process. Through Salesforce mobile apps business teams can get assured accurate information without any glitches. When mobile CRM receives the inputs put by the team, it feeds the same into the CRM system and all the information comes to the users.
Another important factor is that whenever a salesperson closes the deals, the information gets automatically updated in the CRM as well. In this way, the entire organization stays on the same page in real-time.
Offline Mobility – Salesforce mobile apps evident to the name bring the facility of mobility with them. It means that now the business users do not have to depend on the availability of the internet. Through Salesforce mobile app, users can execute their work even when there is no internet connection.
The offline feature of the mobile CRM allows users to store all the relevant data in the internal storage of the mobile phone. So, when an internet connection is available all the data gets synchronized with the CRM without missing anything.
Features of Salesforce Mobile Applications
Now that we have understood the advantages of the Salesforce mobile app and Salesforce mobile app development, it becomes essential to understand the features of Salesforce mobile apps.
Understanding the feature in advance will help you at the time when you hire Salesforce consulting company for Salesforce mobile app development.
Following are the top features of the Salesforce mobile application:
Instant Collaboration – The foremost feature of mobile apps is that they bring collaboration among different teams and departments in an organization. It is possible because all the information is easily accessible, and users can access feeds, groups, people, and files, collaborate anywhere and anytime.
Easy to Calculate Sales Figures – Access to dashboards and reporting is much easier with Salesforce mobile apps. Through easy dashboard accessibility, one can make a quick decision in real-time for different business processes like sales, marketing, etc.
Organized Work – Through Salesforce mobile apps, the users can get a holistic view of the business, and they can organize their meetings, accounts, details, tasks, etc., in a more personalized manner.
Urgent Messages – In a Salesforce mobile application, there’s a notification centre. Through this place, users can find the most important posts and approval requests in a more convenient manner.
Everything on The Tips – Salesforce mobile apps have a smart search feature. It let business users search required data in seconds. Users can search data by list, records, etc., and can perform global queries.
Fast Deal Closing – Salesforce mobile app development improves the efficiency of the team. It empowers a team to close deals faster. Users can check the status in the sales pipeline, understand the details stage-wise, and execute deals more rapidly and easily.
The Tools and Technologies To Build Salesforce Applications
There are multiple tools and technologies that come in handy at the time of Salesforce mobile app development. Learn about these apps below:
Declarative Tools – These are the amazing tools that work on the principle of point and click. It eases the customization and configuration of mobile apps. The declarative tools enable such apps that deal mostly in speed, efficiency, and flexibility.
Apex – It is a cloud-based and object-oriented programming language. It facilitates the development of user actions and objects and also enables indulgence and interaction of the Salesforce app with the third-party APIs.
Lightning Component – The framework comes in handy at the time of developing mobile & desktop apps. Users can create an array of reusable elements in the app through the lighting component.
Visualforce – It is helpful in creating visual elements like custom user interfaces along with components. By using tags, developers can build different components on interfaces through Visualforce.
API & Integration Tools – Through the APIs and tools, users can build a chained integration between third party resources and the platform. The integration tools empower users to ease the app development process.
Chatter – As a troubleshooting social collaboration tool, chatter helps users to extract the data to resolve any query. It is compact with user profiles, feeds, and groups.
Salesforce Mobile SDK – They are quite helpful in building custom mobile applications. Users can build any specific type of app with the help of this platform. Users believe that Salesforce mobile SDK is a secured, credible, and amazingly supporting tool.
Steps To Build Applications By Using Salesforce
To be fair, the process of building a Salesforce mobile application is not much different from the standard mobile app development. Here are the steps of Salesforce mobile app development.
While you are finalizing Salesforce development company, make sure they follow these steps to create an app:
Understanding Users’ Needs – A Salesforce developer must talk to the stakeholders and understand their general needs to get a more specific idea.
Once the developer understands the needs, he or she craves the plan of mobile app development and starts the process.
UX/UI Design – Next comes, the step to convert blueprint into reality. The Salesforce developers use the Lightning component or visualforce and develop user-friendly, light-weighted, and integrative app pages.
Third-Party Tools Integration – Next come to the stage where Salesforce developers integrate additional third-party tools as well as functionalities, before handling the app to users to use. It helps businesses analyze whether the app works fine or not after third party integration or not.
Development – In the development stage, the developers make sure that all development factors are aligned and if there’s any glitch they take care of the same. Salesforce developers easily define the architecture of the Salesforce app and also comprehend the requirements of clients.
Testing and QA – Once the app gets developed, it’s time for you to make the app test properly by QA testing professionals. The professional conducts multiple tests on the app and ensures its sturdiness. Through this step, you can rest assured of the quality of the Salesforce mobile app.
Launch – After the apps get designed, developed, and tested thoroughly, it’s time to launch the product on the AppExchange platform. Take the help from certified Salesforce developers or an experienced Salesforce consulting team for the proper and successful launch of a mobile app on the Salesforce AppExchange platform.
Maintenance – Post-launch, the app is handed over to the client and from here Salesforce mobile app developers keep looking after the real-time functioning of the app. They also look after the challenges faced by the users and resolve them as fast as possible.
How Much Does It Cost To Build Salesforce Mobile Applications?
The cost of the development of Salesforce mobile apps depends on multiple factors. The major factors that affect the cost include, size & scope of the project, the designing complexities, SFDC edition, application cost, and the developer experience.
However, to give you a fair idea on the development cost. It goes like this, for Small businesses projects, the cost of development ranges between $15000 to $30000, whereas the development of the big business Salesforce projects ranges between $25000 to $45000.
The cost may vary depending on factors such as level of experience of Salesforce consultants, developers, type of technologies, complexities of the projects, etc.
Conclusion
Salesforce mobile app development is an important process that every business that uses SF as a primary platform to execute day to day tasks. We hope this post will prove helpful to you. There are many Salesforce app development companies from which you can take help at the time of Salesforce mobile application development. Before you finalize the Salesforce app development cost, do read this post and then make an insightful decision.
